Legal requirements for advertising in the pharmaceutical market

Marketing is a demanding part of the pharmaceutical industry. On the one hand, advertising must meet specific assumptions, achieve the intended goals and achieve good results. On the other hand, when creating communication, it is necessary take telegram advertising service to comply with many regulations resulting from European Union law, national regulations, as well as the broadening interpretation of the indicated norms of court rulings and decisions of bodies supervising advertising.

Let’s start with supplements

It is worth mentioning here the so-called self-regulation acts. These are documents specifying the standards for advertising dietary supplements, which are followed by many companies operating on this market.

How to advertise a medical device?

take telegram advertising service

To answer the above question, we first need to define what medical devices are and divide them into two categories.

  • Advertising to professionals

It is also prohibited to attribute to a device functions or properties that it does not have, to create a false impression as to treatment or diagnosis, functions or properties that the device does not have, to fail to inform the user or patient about the probable business tips explore october risks associated with using the device in accordance with its intended purpose, or to suggest the use of the device other than that already intended.

Counteracting Unfair Market Practices, especially in connection with misleading consumers through advertising messages. Consequences may also result from the crawler data Act on Protection of Competition and Consumers, if the entrepreneur engages in practices that violate the collective interests of consumers, in the case of advertising contrary to the law.

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