How to Prepare Your Site for a Major Google Algorithm Update

Google’s core algorithm updates are to SEO what space is to a hitchhiker. To take a quote from Douglas Adams in his Hitchhikers Guide and adapt it to our context, we could say:

A core Google algorithm update is huge Really huge

You’re not going to believe how huge, how important, how mind-boggling it is. I mean, you might think it’s a long way to the pharmacy, but no, it’s nothing compared to a core Google algorithm update.”

If Douglas had been writing about SEO rather than guides for those who can’t afford to buy a spaceship, he wouldn’t have exaggerated with this quote.

Which brings us to the subject of this article.

If Google’s core algorithm updates are so important, we should definitely prepare for them.

But before we get to that, let’s make sure australia telegram data we’re all on the same page about what Google’s core algorithm updates are.

What is Google’s Core Algorithm?

Also called “major core algorithm updates”, we will simply call them “major updates” in the rest of this article for brevity.

A major update is an update of the fundamental elements (the Core) of a search engine.

They say a picture is worth a thousand words, so let’s start with a picture.

On an incredibly simplistic scale, we can think of the Kernel as fitting into the overall algorithms in the following way:

Again, this is an extremely simplistic model, but what I’m trying to illustrate is that there are a whole range of different algorithms that handle, interpret, and generate various functions and signals. And then there’s the “Core”.

Another way of looking at things

If we think about the huge array of different algorithms involved in processing the signals used to rank a page (and to judge one page against another, determine which elements should be displayed on a specific SERP, etc.), it’s easy to see that “backlinks” aren’t all grouped into a single metric as illustrated above, but rather are evaluated nicholas miano software developer on a variety of characteristics, each with different signals, different metrics, and probably their own algorithms.

Moreover, backlinks are closely linked. To the notion of trust, for which there are also. Different signals and algorithms.

The core, too, will be divided into. Different algorithms and functions, but with. One big goal: to control the rest.

 

As strange as it may seem

I find it illuminating to think of Google as the Borg from Star Trek. You’ll see that it’s a good comparison.

For the poor souls who don’t know, the Borg Collective is a species composed of individual drones, connected and controlled by a global database d system, who are busy operating the Borg Cubes (their ships) and subjugating other species. And then there is the Queen (the Core in our scenario) who controls and coordinates all of this. This is done automatically and over vast distances thanks to the communication systems built into each drone and their Cubes.

In fact, a queen must watch over all the parts and make them work in unison. Like an anthill. Like the Google Core.

 

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