Attractive and eye-catching e-commerce website design always plays an important role in every business’s online marketing and sales strategy.
In fact, studies have shown that a website only has the first 0.05 seconds to make an impression on a user, which is why website design is so important for ecommerce businesses.
So what criteria make a successful e-commerce website for 2021? Melody Web Design will help you answer that question.
1. Highly trusted e-commerce website
An e-commerce website is like a virtual storefront and represents your business on the Internet. When users visit your website for the first time, they may not know anything about your brand, the quality of your products, or your commitment to customer satisfaction. To get customers to the final steps of the transaction, you first need to gain their trust.
There are three essential pieces of content that every business should include on their ecommerce website:
Contact information on website
Nothing will make a customer hong kong whatsapp number data leave your site faster than landing on a sales page that doesn’t have contact information like email, phone number, and address. This information, along with an About page, helps potential customers feel like they’re buying from a real place.
Return Policy
A clear return policy not only builds customer confidence, but also reduces the likelihood of them abandoning their carts due to concerns about not being satisfied with the product they purchased.
SSL Certificate
A website with an SSL security harness the power of sms marketing certificate icon will make customers more confident because all their information is absolutely secure when making transactions on your e-commerce website.
2. Website has beautiful design
A uniquely designed and eye-catching website is essential to help customers visualize your products and decide to buy them.
In online shopping, customers gambler data cannot directly experience the product, so they will rely heavily on product images to decide whether to buy that product or not.
Research has shown that products shot on a white background are the gold standard in e-commerce. Because a white background makes it easier for customers to see product details.
Product images are a key factor in engaging, converting and keeping customers on your website.
In addition to product images, the colors and fonts of the website are also very important. Choose fonts that are easy to read and create a pleasant feeling for .