“Riding the wind and waves of the future” Twitter × 36Kr will help you r efine brand overseas expansion!
2020 is destin to be an extraordinary year. challenges. Brands going global has become a breakthrough for many companies. What opportunities will companies have? 36Kr and Twitter jointly held a CMO Summit on June 17, 2020, entitl “Riding the Wind and Waves, Navigating the Future”, to discuss new development trends in domestic and overseas markets from multiple aspects such as brand going global, game going global, and technology going global.
Riding the Wind and Waves
Navigating the Future”
This event invit many industry leaders, such as Twitter, economists, Chuxin Capital, CICC, and 36Kr game industry professionals, to deeply analyze the current status of global market expansion in various industries with data and cases. During the event, Alan Lan, Managing
Director of Twitter Greater China
said that China has countless excellent innovative content and brands, and more and more companies are beginning to choose to bring high-quality products overseas. However, in the process of going overseas, the habits of overseas online and offline users in obtaining information are different.
Use data and cases to deeply analyze the current status self employed database of overseas expansion in various industries around the world
How to understand online user
habits and obtain news and latest developments?
Twitter shar their advantages. As a social service examine sales data from platforms platform with a global influence, Twitter has now become a portal for people to get news or new things. Nearly 40% of users log in to Twitter every day to obtain new technologies or information. Affect by the material data epidemic, the frequency of travel and social interaction of most. Users has dropp significantly, while the frequency and frequency of people’s use of various social networking platforms have increas . Taking the Japanese market as an example, the frequency of platform use by Twitter users has increas by 65%, which is the highest growth rate among all social channels.