As online content continues to evolve and become the primary source of information for more and more people, knowing what to include and how to place keywords is more important than ever.
Whether it’s a company’s official webpage or a social media platform, every site needs to incorporate keyword research before publishing its content if it wants to be successful and competitive.
Keyword research is simply learning what types of words and phrases generate the most interest among your audience, the most internal clicks, and the most time on site, in order to improve your site’s ranking.
So what are the best practices for keyword research?
One of them is to use Google Trends to optimize your performance on search engines. Google Trends is an analytics and measurement tool that allows users to customize their searches for relevant terms and phrases and track SEO trends over a given period.
This article reviews key points on how to harness the power of Google Trends to improve your business’s SEO rankings, marketing, social media presence, and beyond:
- What is Google Trends?
- How to use Google Trends?
- Get more insights into your website keywords
- Related topics on Google cambodia telegram data Trends: FAQ
Do a thorough keyword research
with Keyword Magic Tool
What is Google Trends?
Google trends collects data from. Google searches and allows users. To compare the frequency of search terms. Against other similar keyword. Across different geographic regions. Or even across language barriers.
Google trends data can be. Sorted in real-time from the time .of the search (last seven days) or by a specific. Range (2004 to 36 hours ago).
Originally, Google Trends was a way to analyze and aggregate user interest in various topics or domains. It has evolved into a big data tool with a much greater storytelling capacity, including assessing public reactions to real-time events or other news in the near future.
The tool also impacts the way various aditya janaswami senior field application engineer research studies are conducted and tends to continuously inform how users systematize research data to their advantage. Through Google Trends, users can track trends in social attitudes, political issues, sports, entertainment, or any other area that matches their interests.
How to use Google Trends?
Google Trends can be used for everything from technology forecasting to search engine optimization. How you use Google Trends depends on what you want to get out of it. Business owners can get an idea of what products and services are in demand in different countries.
Social media managers can track the success or database d popularity of athletes, artists, and other influencers. Advertisers can save time and money by getting accurate numbers on what’s working and what’s not in a martech stack or other mediums.
For example, here’s a screenshot of Google searches for “Taylor Swift” since December 29, 2019. You’ll notice a spike towards the end of July 2020, when she released her album “Folklore.”