More than the quality of the products, there is one crucial aspect that determines. The success of any business: its customer service system. If it is poor, late and ambiguous, it is unlikely that customers will be happy with their purchase. And will not want to repeat it in the future. If you do not want them to flee, the best thing to do is to use online customer service tools and telemarketing data understand a basic principle. The customer is the center of everything!
When we say that customers are fleeing, we are not exaggerating. It is estimated – according to a study by Statista. That at least 40% of those surveyed stopped buying from a company because of its poor customer service system. It is a delicate issue!
But rather than getting alarmed, it’s time to get busy, don’t you think. In this article we want to show you five customer service tools that you can integrate into your company right now. Let’s get started.
Online customer service tools: what are they and why use them?
As technology advances, 5 tools for online your business must advance as well. It is absolutely forbidden to cling to the past and to old methods of online customer service, otherwise you would be giving your competition an advantage and failing to capitalize on all the sales you deserve.
Online customer service tools are nothing more than the digital channels and platforms used to interact with customers, send relevant information, address their complaints and requests, and optimize the sales and after-sales process as much as possible.
Integrating these tools helps analyze and improve customer relationships, organize internal processes, save time and respond faster.
From a strategic point of view, we can your senior living community marketing has more than one audience. say that online customer service tools are the best allies in the task of raising the level of customer satisfaction and generating long-term relationships.
And yes, more and more companies are beginning to understand the importance of prioritizing online customer service through the use of digital tools. A Microsoft survey reveals that 67% of people believe that customer service is improving worldwide.
5 Customer Service Tools You Should Be Using
We don’t want to include WhatsApp Business or social media on the list because we believe that you already use them in your online customer service system. We have compiled five tools that cannot be missing in your business; here we show them to you:
#1 CRM
The best way to start this top five customer service tools is with Customer. Relationship Management (CRM), a software that perfectly stores and organizes customer data. In addition to automating all interactions.
By integrating a CRM, you will have a tool that will help you create a complete database. Achieve effective customer follow-up, access conversation history. Improve response times and reduce the risk of data loss.
With a CRM you can manage all the messages that arrive on your different communication channels – WhatsApp, Instagram, Facebook, etc. – on a single platform; as well as the possibility of automating responses, segmenting customers depending on the phase they are in, and more.
#2 Corporate email
It is impossible to ignore the great potential that email has in business communications. Although WhatsApp and other digital platforms have gained popularity in business, there are still many customers who prefer to contact companies via email. It never goes out of style.
Of course, it is ideal to create a corporate email to convey more confidence and professionalism to your audience. It can be used to send invoices, quotes, forms and reservations.
It is useful for online support because it allows you to create a robust database that can be used in email marketing campaigns.
#3 Chatbot
More and more customers prefer to write than call. Therefore, if you are looking for a customer service tool that helps you answer all chats in real time, database d regardless of the time, then you need to use chatbots.
You can configure these bots according to your audience’s most frequently asked questions, so you don’t have to waste time on repetitive tasks. You can use them to speed up conversations on Instagram, WhatsApp, and any other channel you use.
Chatbots allow you to collect user data and extract key information before a human agent intervenes, making each request executed in shorter times. There are CRMs that allow you to configure chatbots.